It’s no secret that physical therapy clinics face operational and financial challenges as staffing becomes increasingly difficult and insurance reimbursements continue to decline. Now, practice owners are exploring cash-based services to make operations more efficient while diversifying revenue streams and reducing reliance on insurance payments.
A particularly promising option is Winback Tecar Therapy, which not only enhances patient care but can also serve as a simple cash-based solution for your clinic.
Winback Tecar Therapy, also known as Capacitive and Resistive Energy Transfer (TECAR), uses high frequency electrical current to stimulate the body's natural healing processes. This non-invasive treatment accelerates healing, reduces pain and improves mobility, making it a sought-after service for patients seeking quick and effective relief.
>> Learn more about the benefits of Winback Therapy for physical therapy
One of the key benefits of offering Winback Tecar Therapy as a cash-based service is its potential to boost clinic revenue. By converting just a small percentage (just 10 percent!) of your insurance-based patients to Winback treatments, you can generate significant growth for your clinic.
For example, if just 10 out of 100 patients opt in for a $300 monthly Winback treatment plan, this could add an extra $3,000 of revenue. Taking this cash-based approach can lead to a 20-30% increase in income, providing a more stable financial base for your clinic.
>> Curious about how Winback compares to Laser Therapy? Read more
Here are a few ways to seamlessly integrate Winback Therapy into your physical therapy patient programs and start maximizing its benefits:
Ensure your therapists are trained and certified in Winback Tecar Therapy. We offer comprehensive training programs with each Winback device purchase to help your team effectively implement the technology.
Educate your patients on the benefits and process of Winback Therapy. Use clear, patient-friendly materials to explain how the therapy works and what they can expect during sessions. Including Winback Tecar Therapy into your practice's standard care offerings can significantly enhance patient outcomes. As you administer treatment, educate your patients on the benefits of this technology, emphasizing its potential to improve their recovery process.
Combine Winback Therapy with other treatments like NEUBIE and PEMF to create comprehensive care packages. This approach enhances the perceived value and effectiveness of your services.
Encourage them to evaluate how they feel post-session and to discuss the possibility of additional treatments during their next appointment. This approach not only optimizes patient care but also positions your practice as a forward-thinking leader in innovative therapeutic solutions.
Create bundled therapy packages that include Winback Therapy, providing a holistic treatment plan that enhances the patient’s overall experience. As a cash-pay offer, Winback can appeal to people who don’t want to deal with the hassle of insurance providers.
Our signature MVP coaching program for physical therapy owners supports clinic leaders in integrating advanced therapies, like Winback, into their practice.
The different levels of our business coaching program offers training, marketing support and operational guidance based on the NeuPTtech Approach to ensure a seamless transition to a more profitable business model.